Meet the Leadership Team

We have assembled a team of experts from across the country to drive our Mission and Vision with grit and determination. Meet the people who aren’t only talented and experienced, they’re also nice to be around too.

Charlie Malouf
President & Chief Executive Officer
Charlie’s advanced experience in operations, logistics and technology have helped Broad River Furniture launch pioneering initiatives such as its “Same Da...
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Jonathan Houck
Vice President of Merchandising
Jonathan joined Broad River Furniture in June 2011 with almost 20 years experience in brand development, marketing/campaign solutions and product development...
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Karen McKenzie
Vice President of Marketing & Communications
Karen’s mission at Broad River is to drive store traffic through effective and efficient marketing of Ashley HomeStore...
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Manny Rodrigues
Chief Operating Officer
Manny leads our critically important Talent strategy. We invest in our greatest asset, our people, because our employees are the primary means...
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Bill Woodman
Senior Vice President, Finance
Bill was promoted to Vice President of Finance for Broad River in September 2016, after having served as Interim Vice President of Finance since June 2015...
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Charlie Workmon
EVP, Operations & Supply Chain
Charlie oversees all aspects of home delivery for our valued Customers, while developing and executing key initiatives and processes to improve the in-home customer experience...
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Stephen Carey
CMA, Director, Financial Planning & Analysis
Steve joined Broad River Furniture in May 2012 as Controller. In addition to a background in public accounting, Steve’s experience includes 25 years in the Woodworking Machinery business...
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Crystal Gettys
Vice President, Customer Experience
Crystal is responsible for re-engineering our Customer interaction processes and policies to ensure seamless and positive experiences...
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Harold Hampton
Vice President of IT & Business Intelligence
Harold oversees all aspects of Technology and Business Intelligence for Broad River. Prior to joining Broad River, he spent several years working for multiple startup companies...
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